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Filming with Fiveish

Malky Lowinger

It was a freezing cold day in the dead of winter, but that didn’t stop the Shmorg crew from shooting Fiveish and friends on location for an upcoming video. What would you do if you were walking in the park and suddenly saw the six-foot foam-stuffed five-dollar bill dancing in your path?

Wednesday, February 20, 2013

oorah fiveishThe Stars Are Out And so I find myself crossing theVerrazanoBridgeand the Outerbridge Crossing, on my way toOceanCountyPark, located nearLakewood.

I meet up with the crew and am surprised to discover such a large group of people at the filming today. There are cameramen Moshe and Zack, actors Asher andBern, director Rabbi Shmuli Rosenberg and his assistant Sheya, and Leibie who is both actor and production assistant. 

I also meet nine-year-old Caleb, Fiveish’s costar in this segment. Caleb is here with his mother and grandmother, who all woke up before dawn this morning in order to drive in fromBaltimore. Punctuality, I discover, is crucial to the filming process. Time is money.

It’s a chilly winter day, and the park is virtually deserted except for our hardy staff.  That’s good news for the filming crew, who relish the peace and quiet. But it’s not such good news for me, not quite realizing that we were going to stand outside in the cold for hours watching the same scene unfold over and over again. 


Not Easy Being Green It’s obvious from the get-go that Rabbi Shmuli Rosenberg, director of marketing for Oorah, is the man in charge. He is director, producer, production designer, and public relations expert all rolled into one. 

Rabbi Rosenberg says he is intimately familiar with the park and comes here to take a walk whenever he needs inspiration. The park only recently reopened, after sustaining Sandy-related damage, and the area he chose for filming is warm, colorful, and inviting, and lends itself to some artsy shots for the musical montages in the film.

Today, we are filming “It’s Not Easy Being Fiveish,” which is partially a spoof on a similar song that was sung years ago by another iconic character who found it difficult to be “green.” But while that Muppet of note had to console himself with the fact that green is the color of spring, Fiveish is comforted by his young friend Caleb who explains to him that Hashem made him perfect just the way he is. 


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