| ? | Mishpacha is the #1 Orthodox Jewish weekly magazine. |
| ? | Mishpacha is a brand that readers trust. |
| ? | Mishpacha reflects the religious and moral values of our readers. |
| ? | Mishpacha caters to a niche audience, 75 percent of whom do not own a television or have access to the Internet. This audience relies on Mishpacha for its news, information, and entertainment. |
| ? | Marketing dollars spent on magazines have more inherent value because magazine readers are more focused than newspaper readers. |
| ? | Magazines have a long “shelf life” (an average of 29 days) and often get passed along to family and friends. |
| ? | Mishpacha readers are committed kosher consumers who spend about $1,000 more on food annually than average buyers. |
| ? | As newspaper circulation in the United States declines, Mishpacha’s newsstand sales and subscriptions have continued to increase significantly. |
| ? | Mishpacha’s glossy, high-quality, full-color ads never fail to capture readers attention. |